Automate Airplane Drink Ordering Service

Quick idea for making airplane drink service more efficient.

Instead of flight attendants taking drink orders row by row as they go back in the plane, and serving them row by row—speed things up by allowing passengers to use the seatback screen to select from a list of items. The attendants will see the orders on a handheld device they carry. No need to explain which juices or sodas are available, or the cost of alcoholic drinks. It’s right on your screen. With the order details and seat number in hand, service will be much quicker.

Bonus idea: allow ordering your drink type ahead of the flight—when booking, for example—so flight crews can stock and prepare the drinks ahead, saving inventory and time.

Conventional people are roused to fury by departures from convention, largely because they regard such departures as a criticism of themselves.

—Bertrand Russell

(Via Oprah Magazine.)